SIX MORE WINNERS OF “AMAZING HOLIDAYS” WITH PROTON
SUBANG JAYA, 13 January 2012– PROTON today announced six new winners who have been rewarded with holiday getaways in the second round of its “Amazing Holidays” competition.
The winners are Proton car owners Rizalman ShahBandra from Putrajaya, Noor Fizan Ahmad from Ipoh, Zamri Abdul Malik from Petaling Jaya and Masmira Ibrahim from Temerloh. Winners under the non-Proton owner segment are Chee Sook Fun from Klang and Chong Bing Shan from Kuala Terengganu.
“Amazing Holidays” is part of the “Very Important PROTON” (VIP) programme, aimed at acknowledging and rewarding PROTON customers and supporters.
“Our VIP programme has been truly instrumental in our ‘Committed to be better’ initiative as it is an active expression of our pledge towards the improvement of our products and services,” said PROTON’s Director of Group Marketing, Branding and Motorsports, John D. Chacko.
“We have been very happy with the response received with our PROTON VIP program,” said Chacko. “The positive reactions we have witnessed have been truly encouraging to us as this initiative is instrumental in helping us build stronger relationships with PROTON supporters.”
Winners of the “Amazing Holidays” received an exclusive 3Days-2Nights holiday stay each, at either The Hard Rock Hotel in Penang, Tanjung Jara Resort in Terengganu or Casa del Rio in Malacca.
PROTON’s VIP Programme was initiated in the middle of 2011 and ended at the end of 2011, and was part of the company’s effort to reach out to its customers and the Malaysian public.
Apart from the “Amazing Holidays” competition, PROTON also ran the “My PROTON Makeover”, which rewarded winning Proton car owners with the opportunity for a full car makeover.
About PROTON
PROTON, established in 1983, is Malaysia's largest manufacturer of automobiles, and the only full-fledged OEM car manufacturer in South-East Asia. With operations in key markets from UK to the Middle East, and across South-East Asia and Australasia, especially in countries like China and Iran, PROTON produces cars to suit a range of consumer demands and preferences.
Its offerings include versatile and reliable four-door family vehicles, two-door hatchbacks for the young-at-heart, luxurious and stylish executive sedans, spacious and affordable multi-purpose vehicles, as well as the world-renowned sports cars from Lotus. Most importantly, PROTON models are now developed with Lotus Engineering, offering customers superior ride and handling experience in every drive.
PROTON’s inception as a key driver of national development has seen the brand accelerate its learning curve through technology transfer with strategic partnerships and technical collaborations. By listening to the needs of customers, PROTON cars are now steadily on track to achieve the mission for the future, with PROTON set to become a marque which builds cars with passion and soul; cars that are a delight to drive - and a pleasure to own.
