ANOTHER AMAZING YEAR FOR AMAZING TRAILS & TRIBE TOYOTA
SHAH ALAM, Selangor– Tribe Toyota, the official Toyota community catered to Toyota owners across Malaysia, held their flagship event Amazing Trails of the Thrillseekers 2011 on 3rd December 2011.
Under the theme of “Adrenaline”, Toyota owners formed teams with friends and family to compete on three exciting challenges that could ultimately win them attractive cash prizes. A total of 26 teams scaled an indoor rock-climbing wall, raced for points at a go-kart circuit and styled themselves up at a bazaar, all the while working hard to garner social support (entitled “Cheers”) from their friends via Facebook at the same time.
It proved to be a tight race and the difference between the Overall Champion and the first runner-up was a mere 8 points. Team MySun took home the title of Overall Champion and a cash prize of RM5, 000. Additional cash prizes of RM2, 000 was also presented to the winning teams of each Challenge Category.
These teams were Team Colombiana (rock-climbing challenge), Team Say Chye & Amigos (go-kart challenge) and Team Forever Alone (style challenge). A special prize was also presented to Team Kitzilla for being the Most Congenial team, e.g the team that accumulated the most Cheers from their social networks. More information on the winners and on the event can be found at www.tribetoyota.com.my.
The Amazing Trails, first launched in 2005, is just one of the many exclusive events organised by Tribe Toyota for Toyota owners and their friends! Its main aim is to add to Tribe Toyota’s overarching goal of building a close-knit community where Toyota owners can make friends and share in fun lifestyle-oriented activities with other like-minded Toyota owners.
Besides the Amazing Trails, other Tribe Toyota-organised events include the series of workshops called Road Survival Skills. This popular workshop teaches Toyota owners and friends, invaluable knowledge on personal safety and security while on the road. Thus far, the workshop has been hosted in 8 cities across Malaysia; this year it was at Kuantan and Alor Setar. More events are in the works for 2012.
To be in the know of these events, Toyota owners are informed by invitation via SMS or promotional materials at Toyota outlets or from the owners’ portal at www.tribetoyota.com.my.
The portal was developed for Toyota car owners where they get together to swap tips, ideas and engage in discussions on the active forum, Tribe Talk. Currently, the online community boasts over 33,000 members with many more coming on board.
There are lots more a Toyota owner can do in this portal including booking a Service Appointment, check on their service maintenance history, their eVoucher status and also their loyalty Merit accumulation points.
Tribe Toyota offers a world of great perks for Toyota owners. Although 2011 is coming to an end, rest assured that the team at Tribe Toyota is gearing up for an exciting 2012 filled with great events and more benefits. Toyota owners can register at www.tribetoyota.com.myto enjoy them all.

Winners of Amazing Trails of the Thrillseekers 2011 taking a picture with personnel of
Toyota's Customer Relationship Management Division to celebrate their win.

Thrillseekers pose for a group shot before heading off for a day of adventure on
Amazing Trails of the Thrillseekers 2011.

Thrillseekers cheering team member on at Go-Kart racing challenge on
Amazing Trails of the Thrillseekers 2011.

Thrillseekers having fun at the wall climbing challenge on Amazing Trails of the Thrillseekers 2011.

Capt K Bala, making a point, at one of Tribe Toyota’s Road Survival Skills Workshops.
About TRIBE TOYOTA:
Tribe Toyota is the official Toyota community catered to Toyota vehicle owners across Malaysia. It began out of the legacy of the Funser club, a lifestyle club catered to Unser owners that has since expanded to accommodate all Toyota vehicle owners. Our goal is to build a close-knit community where Toyota owners can make friends and share in fun lifestyle activities with other like-minded Toyota owners.
As technology brings us closer, Tribe Toyota has in place www.tribetoyota.com.my where Toyota vehicle owners and Toyota can better support each other. A platform geared towards open dialogue and better understanding. A place where relationships are built. It is also a place where Toyota vehicle owners can check their vehicle details, its service history, book a service appointment online, merits accumulation, eVoucher statements and much more.
ABOUT UMW TOYOTA MOTOR SDN. BHD.
UMW Toyota Motor Group, is a joint venture between UMW Corporation Sdn Bhd and Japan's Toyota Motor Corporation and Toyota Tsusho Corporation.
UMW Toyota Motor Group subsidiaries are Assembly Services Sdn. Bhd. (ASSB), Toyota Boshoku UMW Sdn. Bhd. and Automotive Industries Sdn. Bhd. (AISB) while associates companies are KYB-UMW Malaysia Sdn. Bhd., KYB-UMW Steering Sdn. Bhd. and JTEKT Automotive (Malaysia) Sdn. Bhd. The company is the exclusive distributor of Toyota and Lexus models in Malaysia. UMW Toyota Motor has established an extensive network of 90 sales and after sales outlets including dealers, throughout the nation.
Under the company’s theme of “One Team - Customer First”, UMW Toyota Motor puts high priority and attention to customers’ needs and demands. Toyota’s philosophy of improving the quality of life and contributing to the society where they operate their business is exemplified through innovative products and services, building and maintaining sound relationships with customers; business partners and employees, the preservation of the environment and honouring the language, law and culture of the society they live in.










